The Mini Event Series
This Mini Events Series created a snowball effect that resulted in an attendance of 4,000 people at the 2019 MindBody Expo.
The Mini Event Series focused on creating 4 small events leading up to the big event. Each month, Emilia and her team hosted an event to leverage content creation and networking which resulted in an attendance of thousands of people and a vendor community of 89 participants. Since it was Emilia's first time planning an event this side and was new to the wellness community in the Delray Beach area, she created a strategy that allowed her to quickly grow her community of wellness businesses and attendees.
Our team was in charge of the following;
Crafting event styles and topics
Event planning and logistics
Recruiting sponsors and participants
Event promotion
Content strategy
Creative direction
Project Gallery
